THE GOODS Guide: What to Wear to Wimbledon 2024

LONDON - It’s no secret that Rolex is the official timekeeper of Wimbledon. Since 1978, the Swiss watchmaker has been silently orchestrating the rhythm of this quintessential British rite of passage: The Championships, or as we fondly call it, Wimbledon. This revered tennis tournament is the oldest in the world. But what on earth does Rolex have to do with your outfit choices for Wimbledon as a spectator? Well, quite a bit, actually.

While Ralph Lauren, the official outfitter since 2006, undoubtedly sets the sartorial standard with uniforms that marry classic British elegance and modern flair, to the spectators of Wimbledon 2024: feel free to depart from ball person attire.

This year, let your Wimbledon outfits reflect not just the sophistication of the event, but also your individualism. The officials may have to sport the classics, but you have the option to embrace a look that stands out. Whether it's a nod to vintage charm or the mimosa yellows of SS25, remember – embrace the spirit of the game to make your mark on the 147th edition of this legendary tournament.

Here’s what outfits to wear to Wimbledon 2024:

For Those Who Embrace The Sun in All It's Glory

GANNI Yellow Botanical Jacquard Dress

Jimmy Choo MARYANNE MULE 100 in Black

PARTS OF FOUR Black Sterling Silver and Diamond Single Stud Earring

Prada Paniel Leather Mini Bad with Cut Out Motif

Elysium Pour Femme by Roja Parfum

Jil Sander Water Bottle

Eungenia Kim Mirabel Hat in Natural

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For Those Who Appreciate Sophistication Which Reads Comfort

Carrie Ankle Pank in Black Linen Blend by Anine Bing

14 Karak Gold Malachite and Diamond Earrnings from MATEO

LOEWE Petal Slingback Heeled Sandals in Nude Mesh

Maglina Straw Bucket Hat from YSL

Couture Birdcage Gilded Handbag by Judith Leiber

Cartier Baignoire Watch

Chanel Paris Paris Les Eaux de Chanel EDT

Rinse Free Hand Wash from Diptyque Paris

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For those Seeking a Classic Style that Captures the Essence of Modern Femininity

Ottie Belted Leather Trimmed Floral Print Ramie Maxi Dress

DeBeers Talisman Small Hoop Earrings

Mid Heel Signoria Slingback Pumps by Gucci

Jubilation 25 from AMOUAGE

Elsa Peretti Small Bone Cuff Bracelet

YSL Beauty Rouge Pur Couture the Bold in Brazen Nude 10